The art of strategic localization
Join DeepL and Phrase for a relaxed, invite-only dinner and discussion on the eve of DMEXCO 2025
- Tuesday, September 16, 2025, 6:00 PM - 10:00 PM
- Restaurant Belgischer Hof, Brüsseler Straße 54, 50674 Cologne, DE
- English, German
An evening of insight and conversation
Every localisation strategy starts with understanding the balance between global consistency and local relevance.
Hear from Katherine Melchior Ray, co-author of the new book "Brand Global, Adapt Local" on building brand value across cultures.
Then enjoy a guided conversation on:
- Navigating cultural differences while maintaining brand identity
- Building a localization-first mindset and measuring business impact
- Scaling processes and leveraging technology for consistent, high-quality results
Meet your hosts
Edmund Ovington
VP, Global Partnerships & Ecosystem, Phrase
Secure your spot
Register now and join us in reimagining language for the AI era.
