Meet us at Gartner Orlando 2025!

From Translation to Transformation: Harnessing Language AI for IT Leaders

• Date : 10/22/2025
• Time (EDT): 17:55
• Length: 20 min
• Room: Future Directions Stage

This session explores how CIOs and IT leaders break language barriers, ensure data security, and boost productivity at scale unsing DeepL. Discover best practices for integrating specialized AI models into your IT ecosystem to enable secure, compliant, and consistent communication powering digital transformation in every language, everywhere

Shawna Cartwright as Business Information Officer – SVP Enterprise Technology, she leads the strategic alignment and evolution of Cushman & Wakefield’s enterprise application and data architecture across Finance, Legal, Health & Safety, Marketing, Procurement, and People solutions. She and her team ensure cross-functional collaboration and seamless integration, partnering closely with Business Information Officers across Investor and Occupier services to deliver a unified, end-to-end technology ecosystem that drives business value.

Since joining Cushman & Wakefield in 2020, Shawna has spearheaded the People Team Transformation, leveraging her expertise in Continuous Process Improvement, Systems Implementation, and Shared Services transformation. Her leadership has delivered critical enterprise-wide initiatives that enhance efficiency, unlock scalability, and create measurable impact across the business.

Steve Rotter, an entrepreneur, evangelist, and author, brings over two decades of tech marketing leadership experience to his role as CMO at DeepL. A 2x founder, 2x M&A, and 3x unicorn, Steve is deeply passionate about innovative marketing, AI, and brand building.

Prior to DeepL, Steve served as CMO of FourKites, where he spearheaded remarkable growth and revenue increases through targeted account-based marketing and PLG strategies, serving industry titans like Coke, Walmart, and Ford.

His expertise extends to CMO roles at OutSystems and Acrolinx, where he drove unicorn growth, established category leadership, and facilitated successful acquisitions. He's also held leading tech-industry marketing positions at Adobe, Motorola, and Brightcove.